Property development is not as complicated as most people think. At its core, the process is straightforward: you find a site, add value through development, and sell the finished product for more than you paid.
The challenge is knowing what to do at each stage, in what order, and who to involve.
This article breaks down the full development process from site identification to final sale, so you can see exactly what happens at every phase.
Every development starts with a site. But not every property is a development site. You are looking for land where the zoning, the size, and the location allow you to create more value than currently exists.
What makes a good development site:
At this stage you should be looking at 10 to 20 potential sites per week. Most will not stack up when you run the numbers. That is normal. You are filtering for the right deal, not forcing a deal to work.
Before you go any further, run a back-of-envelope feasibility:
If the numbers do not work, move on. If they do, proceed to due diligence.
Once you have identified a strong site, you make an offer subject to due diligence. This gives you 14 to 21 days to verify everything before committing.
During due diligence:
Now you firm up the numbers with real quotes and confirmed data:
|
Cost Category |
Typical Range (Duplex Project) |
|---|---|
|
Land purchase |
$350,000 – $600,000 |
|
Stamp duty |
$12,000 – $25,000 |
|
Legal fees (purchase) |
$2,000 – $4,000 |
|
Town planner |
$5,000 – $15,000 |
|
Architect / draftsperson |
$8,000 – $20,000 |
|
DA fees (council) |
$5,000 – $15,000 |
|
Construction (per dwelling) |
$220,000 – $350,000 |
|
Holding costs |
$20,000 – $50,000 |
|
Subdivision costs |
$10,000 – $30,000 |
|
Sales and marketing |
$15,000 – $30,000 |
These ranges vary significantly by state, council area, and project complexity. Always work with confirmed quotes, not estimates.
Your town planner and architect prepare and lodge the DA with council. This package includes:
Council assesses the application against their Development Control Plan (DCP) and any relevant state planning policies.
Typical DA timeframes:
A good town planner will pre-consult with council before lodging to address potential issues upfront and reduce delays.
Once DA is approved, you need a Construction Certificate before building can start. This involves:
CC typically takes 2 to 4 weeks after DA approval.
Before the builder starts:
A typical residential construction follows these stages:
Total construction time for a duplex or two-townhouse project: 6 to 10 months.
Your quantity surveyor inspects at each milestone (slab, frame, lock-up, fixing, completion) to confirm the work meets the approved plans and building standards before the next progress payment is released.
If your project involves creating separate titles (which most do), the subdivision process runs during or after construction:
Individual titles are essential. They allow each dwelling to be sold separately, which is where the value uplift occurs. Two townhouses on individual titles are worth significantly more than the same two townhouses on a single title.
Once titles are created, you list and sell the completed dwellings:
Some developers pre-sell off the plan during construction to lock in buyers and reduce risk. Others wait until completion to maximise sale price.
Once settlement occurs:
A well-structured duplex project in the right location can produce $150,000 to $300,000 in profit. The exact number depends on your purchase price, construction costs, and end sale values.
The biggest mistakes first-time developers make:
This varies by council and state. In most areas, you need a minimum of 400 to 500 square metres per lot after subdivision. Some councils require 600 square metres or more. Always check your local council's DCP for minimum lot sizes.
Yes. As a developer, you manage the project and the commercial outcome. The builder holds the licence and is responsible for the construction. You hire the builder as part of your specialist team.
Look on standard property portals (Domain, REA) for properties on larger blocks in areas with favourable zoning. Build relationships with local agents and tell them you are looking for development sites. Many of the best deals come from agents who call you first because they know what you are looking for.
A Development Application (DA) is assessed by council staff against local and state planning rules. A Complying Development Certificate (CDC) is a faster pathway available when your project meets all preset standards. CDC is quicker but less flexible — if your project does not fit the standard templates, you need a DA.
Not necessarily. Many first-time developers use joint venture structures where a capital partner funds the project and the developer provides the deal, the management, and the expertise. Profits are typically split 50/50.
Aim for a minimum 20 percent profit on total project costs. This provides a buffer for unexpected expenses and market movement. A project with less than 15 percent margin is higher risk.
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